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Now showing items 151-160 of 162
The genesis of a successful library publishing program
(Library Association Of Ireland Library Publishing Group, 2021-06-10)
Part of the proceedings of the inaugural Library Association of Ireland (LAI) Library Publishing Group (LPG) webinar, Getting Started in Library Publishing, held on June 10th 2021, 2-5pm. LAI LPG Chair: Jane Buggle
The psychological impact of social proofing and persuasive tools used on online shoppers
(2020)
Social proofing and persuasive tools are used across many eCommerce websites and apps to persuade the online shopper into purchasing. This research asked if social proofing tools have an effect on emotions during a purchasing ...
A comparison of trust towards online commercial sites between native and digital immigrants
(2009)
Previous research had indicated that Trust plays a role in the decision and intention to make purchases online. It is also proposed that younger people who have grown up using technology known as Digital Natives use computer ...
The effect of ‘Body Positive’ images on body appreciation and appearance comparison in men and women
(2019)
Since the advent of social media, the problem of body dissatisfaction has undoubtedly worsened. The purpose of this study was to explore the potential of body positive content to improve body appreciation for gender and ...
Social Networking; the People's Politics
(2012-04)
Social networking gives a public voice to individuals and allows them to engage with society in ways not previously possible. Shirky (2010) argues that a driver for building civic engagement is the group working which is ...
From "like" to "buy" - The effect of Facebook fan-page type post on purchase intention
(Institute of Art, Design and Technology, 2015)
The aim of this study is to examine the relationship between Facebook fan page posts and purchase intention. Fitness fan pages post a variety of content and as such four are used in this research as a sample. A content ...
Left on ‘read’: Expectations and perceptions of response time in mobile instant messaging
(2018)
Mobile Instant Messaging (MIM) apps allow for easy social interaction, however, individuals increasingly report feeling overwhelmed and distracted by these interaction opportunities, followed by a pressure to respond, with ...
Labyrinth of passion on Facebook: Individuals' attitudes towards electronic observation of romantic partners
(2015)
Previous studies have shown that individuals hold different opinions about electronic observation of romantic partners. Furthermore, it has been suggested that attachment style and personality traits have an impact on the ...
Personality caught in the social net: Facebook phishing
(2012)
Phishing is a well-documented social phenomenon whereby an individual poses as a trustworthy source to lure an unsuspecting user to give up sensitive, personal details willingly; this data is deceitfully utilised in identity ...
Exploring social networking sites: Thinking through the interaction
(2011)
This study examined the role of the user within the context of technology and society through the close inspection of social networking practices of a sample of young Irish users. A relatively new research method known as ...