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dc.contributor.authorHoughton, Frank
dc.contributor.authorHoughton, Sharon
dc.contributor.authorO'Doherty, Diane
dc.contributor.authorMcInerney, Derek
dc.contributor.authorDuncan, Bruce
dc.date.accessioned2023-01-20T12:10:22Z
dc.date.available2023-01-20T12:10:22Z
dc.date.copyright2018
dc.date.issued2018
dc.identifier.citationHoughton, F., Houghton, S., O'Doherty, Diane, McInerney, D. and Duncan, B. (2018) ‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco control, Tobacco Prevention & Cessation, 4 (November), pp. 1-6. https://doi.org/10.18332/tpc/99674en_US
dc.identifier.issn2459-3087
dc.identifier.urihttps://research.thea.ie/handle/20.500.12065/4370
dc.description.abstractThere has been significant growth in ecological/environmental labelling of products and services internationally in recent years. Such efforts have become an integral element of the marketing strategies used by many firms. Concerns have been raised, however, that for some companies, this is little more than ‘greenwashing’, i.e. a cynical attempt to boost sales without any meaningful underlying sensitivity or change, in practice. Given the extremely negative track record of the global tobacco industry (Big Tobacco), it is essential that health policy makers and anti-smoking campaigners closely monitor this industry’s attempts to exploit both growing environmental concerns among consumers and gaps in legislation. Although there is relatively strong legislation in some countries, to prohibit suggestions that cigarettes may be environment friendly, a further tightening of legislation is required.en_US
dc.formatapplication/pdfen_US
dc.language.isoengen_US
dc.publisherEuropean Publishingen_US
dc.relation.ispartofTobacco Prevention & Cessationen_US
dc.rightsAttribution-NonCommercial-NoDerivs 3.0 United States*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/us/*
dc.subjecttobaccoen_US
dc.subjectgreenwashingen_US
dc.subjectecological labellingen_US
dc.subjectenvironmenten_US
dc.subjectadvertisingen_US
dc.subjectmarketingen_US
dc.title‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco controlen_US
dc.typeinfo:eu-repo/semantics/articleen_US
dc.contributor.affiliationTechnological University of the Shannon: Midlands Midwesten_US
dc.description.peerreviewyesen_US
dc.identifier.doi10.18332/tpc/99674en_US
dc.identifier.endpage6en_US
dc.identifier.issueNovemberen_US
dc.identifier.orcidhttps://orcid.org/0000-0002-7599-5255en_US
dc.identifier.startpage1en_US
dc.identifier.volume4en_US
dc.rights.accessrightsinfo:eu-repo/semantics/openAccessen_US
dc.subject.departmentDepartment of Applied Social Sciencesen_US
dc.type.versioninfo:eu-repo/semantics/publishedVersionen_US


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Attribution-NonCommercial-NoDerivs 3.0 United States
Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 United States