O'Brien, Mary

dc.contributor.advisor	Barton, Hannah
dc.contributor.author	O'Brien, Mary
dc.date.accessioned	2021-10-08T15:01:23Z
dc.date.available	2021-10-08T15:01:23Z
dc.date.issued	2009
dc.identifier.citation	O'Brien, M. (2009). "Giving" in online recommendation systems: The roles played by narcissism and altruism. Institute of Art, Design and Technology	en_US
dc.identifier.uri	http://research.thea.ie/handle/20.500.12065/3685
dc.description.abstract	This study explores Altruism and Narcissism as motivation for online informational giving. There is a dilemma about whether helping generally is motivated by altruism or egoism. Evidence is also gathering which demonstrates a propensity for narcissists to move online, to places where they can gain more exposure and access a large number of shallow relationships. For this study, 44 participants from tripadvisor.com took the Narcissistic Personality Inventory (NPI) which measures sub-clinical narcissism, the Interpersonal Reactivity Index (IRI) which measures altruism and an open-ended question about motivation. No statistically significant results were found. However, the open question revealed Reciprocation as the most common reason for reviewing, thus highlighting the possibility of Reciprocation as an important factor in online informational giving.	en_US
dc.format	application/pdf	en_US
dc.language.iso	eng	en_US
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 International	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.subject	Altruism, Narcissism, Reciprocation, Relationships	en_US
dc.title	"Giving" in online recommendation systems: The roles played by narcissism and altruism	en_US
dc.type	info:eu-repo/semantics/masterThesis	en_US
dc.contributor.affiliation	Institute of Art, Design and Technology	en_US
dc.coverage	Degree of MSc in Cyberpsychology	en_US
dc.rights.accessrights	info:eu-repo/semantics/openAccess	en_US