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    The irish language in branding: an evaluation of current practices in irish business 

    Campbell, Karen (2008)
    This research was undertaken in order to examine the current practices in relation to the use of the Irish language in manufacturing and internationally traded services. The research focuses specifically on company and ...

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    Author
    Campbell, Karen (1)
    SubjectBusiness (1)Irish language (1)Marketing (1)... View MoreDate Issued2008 (1)Has File(s)Yes (1)

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