Browsing Atlantic Technological University (Donegal) by Title
Now showing items 148-167 of 255
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Lean services: a systems thinking approach for achieving operational excellence and quality improvement in the Irish hotel sector.
(11th Annual Tourism and Hospitality Research in Ireland Conference (THRIC), 2015)The services economy is a significant element in the economic growth of most OECD countries, including Ireland (OECD 2012). Tourism is a key subsector of the services economy, with accommodation being a necessary component ... -
Legal, ethical & social issues in the case of an intrusive remote monitoring software
(The Institute of Advanced Engineering and Science, 2012-10)In 2008, a laptop was stolen from a high school student in the USA. The laptop was being monitored by remote recovery software. The thief sold the laptop in question to another student who in turn sold it to a teacher. The ... -
Lightweight cryptography and authentication protocols for secure communications between resource-limited devices and wireless sensor networks: evaluation and implementation
(Letterkenny Institute of Technology, 2010)This dissertation examines the theoretical context for the security of wireless communication between ubiquitous computing devices and presents an implementation that addresses this need. The number of Resource-Limited ... -
Linearity vs. power consumption of CMOS LNAs in LTE systems
(Signals and Systems Conference (ISSC 2013), 24th IET Irish, 2013-06)This paper presents a study of linearity in wideband CMOS low noise amplifiers (LNA) and its relationship to power consumption in context of Long Term Evolution (LTE) system. Using proposed figure of merit to compare 35 ... -
Literary Tourism and Yeats' Legacy - What can we learn from Shakespeare's birthplace?
(11th Annual Tourism and Hospitality Research in Ireland Conference (THRIC), 2015-06)This year 2015 celebrates the birth of the distinguished poet and Nobel Laureate William Butler Yeats. For visitors interested in Yeats and his contemporaries as well as modern day writers and poets, literary tourism offers ... -
Local and artisan food: A case for supermarket space?
(11th Annual Tourism and Hospitality Research in Ireland Conference (THRIC), 2015-06)The aim of this research study is to explore how the Irish consumer relates to local and artisan food products, and, in particular, to investigate whether Irish consumers would consider the supermarket environment as a ... -
Magnumserver pages: improvements and extensions to java server pages
(Letterkenny Institute of Technology, 2005)Today vast amounts of services and information are provided by the WWW. By its very nature, the information involved is changeable; hence static web pages are no longer adequate and methods of coping with dynamic ... -
Malware analysis and antivirus signature creation
(Letterkenny Institute of Technology, 2015-05)The rapid advances social media, educational tools and communications platforms available today have expanded the attack landscape through which the malicious user can propagate their work can carry out damaging attacks. ... -
Marketing cultural resources: towards organisational best practice
(Letterkenny Institute of Technology, 2008)The importance of cultural resources for Ireland’s tourism industry is widely acknowledged. This study examines the reciprocal contribution of tourism for the sustainability of these cultural resources and the subsequent ... -
Marketing family resource centres in County Donegal
(Letterkenny Institute of Technology, 2012)Family Resource Centres play a key role in the Irish local communities. This thesis analyses the marketing strategies implemented by these organisations. A literature review covers the vision, role and challenges of ... -
Marketing in SMEs during economic crises: an investigation of marketing activities within the small retail sector
(Letterkenny Institute of Technology, 2010)It is a widely acknowledged fact that businesses tend to face increased difficulty during times of economic downturn. The purpose of this study is to examine how retail businesses deal with the effects of economic ... -
Marketing techniques and SMEs: evidence from Donegal
(Letterkenny Institute of Technology, 2012)The purpose of this dissertation was to gain a more profound understanding of the marketing techniques used by small medium enterprises (SMEs) in Donegal, thus, enhancing owner/manager’s decision making. By analysing ... -
Maximising the potential of mass participatory sporting events for tourism destination development
(11th Annual Tourism and Hospitality Research in Ireland Conference (THRIC), 2015-06)Over the last decade sports tourism has seen rapid changes, one such growth area has been in the area of mass participatory sporting events (MPSE). MPSE attract participants who travel to participate in events such as ... -
Measuring business incubation outcomes: An Irish case study
(IP Publishing Ltd, 2012)This paper examines the impact of business incubation on its participants (incubatees). The research presented enhances the conceptual framework of performance measures for business incubation proposed by Voisey et al ... -
Mental health nursing students' experience of stress: burdened by a heavy load
(Blackwell Publishers Limited., 2009)This paper reports research outcomes of a study into personal stress experienced by mental health student nurses undertaking a diploma programme in Ireland. It uses a phenomenological research approach. The sample was ... -
Mobile marketing a tool for building customer loyalty
(Letterkenny Institute of Technology, 2012)In recent years, marketing to customers has become increasingly challenging as the number of available products and services across industries has grown significantly, while at the same time marketing tactics and ... -
Mobile marketing: exploring the new wave of innovation in marketing
(Letterkenny Institute of Technology, 2013)As the use of mobile devices among Irish consumers proliferates and becomes ever more integrated within their lifestyles, it is important for Irish managers to understand how they can effectively integrate Mobile Marketing ... -
Modeling user behaviour in response to cyberthreats
(IET CONFERENCE PUBLICATIONS, 2013-06)Considerable challenges exist for the average computer user, organizations and indeed governmental agencies with the advent and evolution of threats directed against the computer user today. Combating cyberthreats has not ... -
Motion-onset visual evoked potentials for gaming: A pilot study
(Signals and Systems Conference (ISSC 2013), 24th IET Irish, 2013-06)This paper details a pilot study for a motion onset Visual Evoked Potential (mVEP) based Brain Computer Interface (BCI) controlled game. mVEP is a type of VEP that uses visual responses from the dorsal pathway of the visual ... -
Moving towards e-commerce: exploring the implications involved in moving a companies offline operations to an online context
(Letterkenny Institute of Technology, 2012)In order to remain competitive many companies are exploring online sales as a means of generating sales, expanding reach and reducing costs. This research explores how companies with a previous off line operation moves ...