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dc.contributor.advisorMeade, Sinéad
dc.contributor.authorMcilwain, Ian
dc.date.accessioned2021-11-11T09:55:24Z
dc.date.available2021-11-11T09:55:24Z
dc.date.issued2020
dc.identifier.citationMcilwain, I. (2020). The effects of online media consumption and age on attention: An online survey in Ireland. Institute of Art, Design and Technologyen_US
dc.identifier.urihttp://research.thea.ie/handle/20.500.12065/3812
dc.description.abstractThe aim of this study was to investigate whether consuming short-form online media, such as Twitter, more frequently than long-form online media, such as online newspaper articles, is related to attention in everyday life. A convenience sample of 61 participants were recruited: 25 females (41%) and 36 males (59%). Age range was 23 years to 77 years (M = 40.49, SD = 10.73). An online survey recorded the frequency of participants' consumption of short-form or long-form online media and their scores on the Everyday Life Attention Scale. Hypothesis 1, that there would be a difference in ELAS scores based on frequent media type consumption was not supported. Hypothesis 2, that there would be an interaction between frequent media type consumption and age on ELAS scores, was not supported. These findings suggest that frequency of consumption of short-form or long form online media makes no difference to attention in everyday life. This study raises awareness of the issues related to assumptions made about attention and the need for further observation taking context into more consideration.en_US
dc.formatapplication/pdfen_US
dc.language.isoengen_US
dc.rightsAttribution-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nd/4.0/*
dc.subjectOnline media, Twitter, Short-form online media, Long-form online mediaen_US
dc.titleThe effects of online media consumption and age on attention: An online survey in Irelanden_US
dc.typeinfo:eu-repo/semantics/masterThesisen_US
dc.contributor.affiliationInstitute of Art, Design and Technologyen_US
dc.rights.accessrightsinfo:eu-repo/semantics/openAccessen_US
dc.subject.departmentMSc in Cyberpsychologyen_US


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Attribution-NoDerivatives 4.0 International
Except where otherwise noted, this item's license is described as Attribution-NoDerivatives 4.0 International