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dc.contributor.authorChimello, Ismael
dc.contributor.authorListon, Paul
dc.identifier.citationChimella, I., Liston, P., Byrne, P.J. (2020). Digital advantage framework for growth and compettitiveness in small and medium enterprises. Presented at AIT Poster Presentation Seminar 2020en_US
dc.identifier.otherOther - Faculty of Business & Hospitality AITen_US
dc.description.abstractAll companies now operate in an increasingly digital world, however, Small and Medium sized Enterprises ( face different challenges when compared with Multinational Enterprises ( Financial resources, use of advanced technology, alliance with universities and organizational culture are amongst the features noted by Mittal et al 2018 where SMEs are considerably constrained when compared to MNEs The lack of a clear roadmap is holding back the progress of SMEs in the digital age When preparing a report for the Irish government, the European Investment Bank 2019 highlighted that digitalisation is not just about acquiring IT equipment and systems It encompasses fundamental business dimensions processes, products and business models They also state that companies that embrace digitalisation tend to experience better access to new markets, increased innovation and improved competitiveness The aim of this study is to understand the requirements of SMEs regarding the implementation of digitalisation, to establish the strengths and weaknesses of what is currently available, and to design an improved framework to cater for the needs ofen_US
dc.publisherAthlone Institute of Technologyen_US
dc.rightsAttribution-NonCommercial-NoDerivs 3.0 Ireland*
dc.subjectDigital technologyen_US
dc.titleDigital advantage framework for growth and compettitiveness in small and medium enterprisesen_US
dc.rights.accessOpen Accessen_US
dc.subject.departmentFaculty of Business & Hospitality AITen_US

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Attribution-NonCommercial-NoDerivs 3.0 Ireland
Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 Ireland