Browsing Theses - Business and Social Sciences ITS by Author "Ward, Emer"
Now showing items 1-4 of 4
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An investigation into the application of the SERVQUAL model in Cox's pharmacy, Carrick-on-Shannon, Co. Leitrim
Hughes, Catherine (Institute of Technology, Sligo, 2008)The purpose of this study is to gain an understanding of the level of service quality within Cox’s pharmacy. A SERVQUAL methodology was used to measure service quality within the pharmacy where each element of the service ... -
The role of customer centricity in medical device innovation : an Irish Perspective
Molloy, Gail (Institute of Technology, Sligo, 2011)The objective of this study is to investigate the perspective of Irish medical device companies on customer centric innovation. There is considerable growing emphasis on innovation in the medical technology (med tech) ... -
Service quality in the public transport sector : the expectations and perceptions of users of Bus Éireanns Sligo Town Service and Expressway
Conlon, Eileen (Institute of Technology, Sligo, 2008)In public transport various service quality attributes cause transport users to be satisfied and dissatisfied with the service they receive. Much o f the time public transport is something that people ‘accept’ as is, ... -
The technological advance in CRM and the impact on customer loyalty: a comparative study between Irish and German consumers
Weese, Alexander (Institute of Technology, Sligo, 2010)This work investigates the use and effects of Customer Relationship Management, and attempts to posit how the technology may develop in the future, while also presenting recommendations regarding how companies may wish ...