Browsing Theses - Business and Social Sciences ITS by Author "Rochford, Lena"
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An investigation into the marketing of the GAA focusing specifically on an underage programme, the VHI Cúl Camps
Rochford, Lena (Institute of Technology, Sligo, 2008)This study is concerned with the marketing o f the Gaelic Athletic Association focusing specifically on an underage programme the Cul Camps. The Gaelic Athletic Association (GAA) is an amateur sporting organisation that ...