Browsing Theses - Business and Social Sciences ITS by Title
Now showing items 10-29 of 84
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The demand for and supply of sustainable tourism in Ireland: towards the sustainable management of tourism destinations
(Institute of Technology, Sligo, 2013) -
Development and delivery of an educational intervention that increased teachers’ awareness, knowledge, and actions related to Developmental Language Disorder(DLD) /
(2021)Developmental language disorder (DLD)is a difficulty learning, understanding, and using spoken language with lifelong implications for education and well-being. It is an under-identified disorder, diagnosed ... -
Does the provision of full day care improve the quality of life for children and their parents
(Institute of Technology, Sligo, 2008-09)This study sought to explore and examine if the provision of full day care improves the quality of life for children and their parents. Owing to the effects of the Celtic Tiger, life in Ireland has changed considerably ... -
Evaluating the use of social marketing as a tool to affect people's attitudes towards water safety, in particular for the use of the Land PAWS programme in Irish national schools /
(Institute of Technology, Sligo, 2017)This dissertation has been conducted with the aim of identifying the social marketing carried out by Irish Water Safety, focusing specifically on children in national schools who can avail of the Land Primary Aquatic ... -
An evaluation of the use of internal branding among eco-tourism destinations in the north western region of Ireland
(Institute of Technology, Sligo, 2009)In eco-tourism destinations, business practice is usually developed around strict beliefs and values regarding the environment. By devising a brand, a business is projecting their beliefs and values to the customer through ... -
An examination of local authority sustainable planning for event management in Ireland /
(Institute of Technology, Sligo, 2018) -
An examination of the relationship between the prevalence of multiple sclerosis and the geological environment specifically exposure to indoor radon before the age of 15 years
(Institute of Technology, Sligo, 2005-06)Multiple Sclerosis (MS) is one of the most common diseases of the Central Nervous System, with no known cause or cure. It is a progressive degenerative disease and it affects people all around the world. It is one of the ... -
The experiences of newcomer populations and access to higher education opportunities in Ireland : an exemplar of enhanced or impeded integration policy
(Institute of Technology, Sligo., 2016)This thesis was framed within a period of what appeared to be endless economic growth and prosperity, significantly predicated on the requirement to attract and retain migrants into the Irish economy. As a consequence of ... -
An exploration of impulse purchase trigger factors : a focus on new products in the Irish grocery market
(Institute of Technology, Sligo, 2013)The objective of this study is to investigate the trigger factors that compel the consumer to impulse purchase of new products in the grocery retail sector. A comprehensive review and analysis of the literature suggests ... -
An exploration of the effectiveness of government policy geared towards the health and well-being of school-aged children: a case study of the North-West of Ireland
(Institute of Technology, Sligo, 2008)The objective o f this study was to evaluate government policies and initiatives that have been implemented to improve the diet and physical activity levels o f primary school-aged children in Ireland This included ... -
An exploratory study into supporter orientation in the League of Ireland : with specific interest in the factors of servicescape, competition, season structure and relationship marketing
(Institute of Technology, Sligo, 2008)The purpose o f this research is to examine the factors that affect supporter orientation and the Football Association o f Irelands’ League o f Ireland, the national senior championship o f association football in the ... -
An exploratory study into the importance of key account management and the value it brings to the buyer-seller relationship
(Institute of Technology, Sligo, 2009)This study explores the importance of Key Account Management and the value it brings to the buyer-seller relationship. The study examines past and current literature in the areas o f Key Account Management and Relationship ... -
An exploratory study into the luxury services SME sector : the impact of brand equity on performance during and economic uncertainty
(Institute of Technology, Sligo, 2009)Branding has evolved over recent decades from being just a name to differentiate products and services to taking on new roles such as a relationship builder and a strategic asset used in planning and budgets (Aaker, 1991, ... -
An exploratory study of marketing activities employed by Irish Epos Software Development companies
(Institute of Technology, Sligo, 2013)The focus of this research is on the marketing activities employed by Irish Epos software development companies. Epos stands for Electronic point of sale which is another name for a computerised till system. It assists ... -
An exploratory study of the use of brand strategy in the Irish medical technology sector
(Institute of Technology, Sligo, 2012)Branding is used with much force as a marketing tool in consumer markets but it is only used mildly in the Medical Technology industry (HBS Consulting 2011). According to HBS consulting (2011) many medical technology ... -
An exploratory study of the use of social media marketing in the pay TV industry in Ireland /
(Institute of Technology, Sligo, 2017)This research is an exploratory study, which analyses the use of social media by Irish pay-television providers when marketing their services. The main objective of this research is to determine has the use of social ... -
An exploratory study on establishing an Irish luxury fashion brand
(Institute of Technology, Sligo, 2013)Ireland is not taken seriously for its fashion and there is no internationally recognised fashion designer. (MacCabe, 2012) states ‘all the things the “Irish” are known for, fashion is not high on the list. There are a ... -
Facilitating the transition from product-orientated to product service systems
(Institute of Technology, Sligo, 2013)Many traditional manufacturing firms within the EU are increasingly challenged by companies operating in developing countries with low-cost labour bases (Yoon et al., 2012). Instead, manufacturers are encouraged to develop ... -
Getting to the core of the matter : an exploratory study on how social enterprises in the West of Ireland identify their potential target market and communicate their core brand values /
(Institute of Technology, Sligo, 2017)The Social Enterprise Sector has grown rapidly in many countries in recent years to fill the gaps in social services. It helps to increase employment and solve public problems, thus promoting work integration and the ... -
Global intentions: towards the establishment of an export framework for small and medium sized Irish businesses contemplating exporting.
(Institute of Technology, Sligo., 2013)
