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An empirical study: the impact of the Internet on traditional marketing principles, strategies and practices in the financial and retailing sectors
(2004)
The purpose of this research is to provide an insight into the impact of the Internet on traditional marketing principles, strategies and practices in the financial and retailing sectors. The growth of the Internet is ...
An empirical study: the methodologies, techniques, and tools used in the development of web applications and web sites in Ireland
(2004)
This study is generally concerned with the methodologies, tools and techniques used
in the development of Web-based applications, with regard to both the current and future trends o f the subject developers. It is especially ...