Browsing Theses - School of Business, ATU Galway City by Title
Now showing items 30-41 of 41
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The impact of innovative communication on the residential landline telephone service in rural Ireland
(Galway-Mayo Institute of Technology, 2010)This research study is based on the research question; An Empirical Study: The Impact o f Innovative Communication on the Irish Residential Landline Telephone Service in Rural I r e l a n d The idea crystallised on the ... -
The impact of the recession on companies' strategies in the Irish airline industry
(Galway-Mayo Institute of Technology, 2010)The airline industry is an industry characterised by rapid change, innovation and new technology. It is a dynamic growth industry which has undergone enormous change in recent years. The airline industry is inherently ... -
An investigation into whether the GAA's embrace of professionalism is being hindered by it’s inherited culture
(Galway-Mayo Institute of Technology, 2010)The GAA, since its humble beginnings in Thurles 1884, has long been the bedrock of Irish sporting culture. Each summer teams and supporters alike follow the dream of capturing a place in history alongside the elite of ... -
An investigation of international operational best practice, in global incubation centres, and their possible application to the Innovation in Business Centre (IiBC) at Galway-Mayo Institute of Technology
(Galway-Mayo Institute of Technology, 2010)‘Business incubation is a business support process that accelerates the successful development of start-up and fledgling companies by providing entrepreneurs with an array of targeted resources and services. These services ... -
The Irish Pub: past, present – whither the future?
(Galway-Mayo Institute of Technology, 2011)The purpose of this research is to examine the main economic, legislative, and socio- cultural factors that are currently influencing the pub trade in Ireland and their specific impact on a sample of publicans in both ... -
Is entrepreneurship prohibitive in the current economic environment in Ireland?
(Galway-Mayo Institute of Technology, 2011)In Ireland entrepreneurship has played a central role in the development of the Irish economy with many of the opinion that it played a significant role in the creation o f the ‘Celtic Tiger’. Accordingly, entrepreneurship ... -
IT outsourcing in small to medium-size enterprises in the Republic of Ireland: an investigation
(Galway-Mayo Institute of Technology, 2010)In Ireland, small to medium-sized enterprises (SMEs) play a very important role in the economy by their contribution to both employment and also to gross domestic product. Addressing issues pertinent to SMEs is of paramount ... -
The market potential for fish roe products in the Irish seafood industry
(Galway-Mayo Institute of Technology, 2007)This research aimed to identify the market potential for Roe products in the Irish seafood industry. The Seafood Sector Development Strategy 2007 -2013 was established with a view to secure a sustainable and profitable ... -
Polish immigrants in Ireland's black economy: a phenomenological investigation
(Galway-Mayo Institute of Technology, 2011)The purpose of this thesis is to answer the research question ‗why do some Polish migrants engage in shadow employment in the Republic of Ireland?‘ The individual and group interviews, which were conducted in August 2011 ... -
Proposing a methodology for the outsourcing of the marketing function for SMEs and MEs: a case study approach
(Galway-Mayo Institute of Technology, 2010)Globalization and competitive difficulty have forced firms to reduce their costs and to be more dynamic. Consequently, organizations should concentrate on their core competencies and outsource their other functions. ... -
A study on how two third-level institutions in the West of Ireland improve their marketing strategies in mainland China
(Galway-Mayo Institute of Technology, 2010)This thesis is concerned with the growing phenomenon o f mainland Chinese students studying in Ireland and various marketing strategies used by Irish Third-Level institutions to determine the elements that can be considered ... -
What are the environmental and economic impacts of a wind power system on a small rural community in East Galway?
(Galway-Mayo Institute of Technology, 2010)As the world is getting increasingly more concerned about the environment and the fear that the end of fossil fuels is coming soon; people are researching into different ways of meeting our energy needs in the future. One ...